Women Worldwide With Deirdre Breakenridge

Always Be Learning: The Importance of Professional Development

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Synopsis

In our ever-changing business landscape, professional development is going through its own kind of transformation. To keep up with rapid-fire changes brought on largely by digital evolution, companies across industries are coming up with new, innovative ways to help their employees develop fresh skills and competencies.   Today’s guest, Stephen Waddington, is a partner and the Chief Engagement Officer at Ketchum. He works with clients, he helps with business development and marketing, and he is responsible for driving the integration and innovation of digital and social capabilities throughout the Ketchum network across 90 offices. Ketchum encourages professional development through their own online platform.   In this episode, Stephen shares how and why the Ketchum model works and explains the necessity for continuous learning among professionals through both formal and informal online training.   In This Episode The learning potential in modern social environments Why email and static websites aren’t dying