Women Worldwide With Deirdre Breakenridge

How to Grow Your Business in a Tremendously Noisy World

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Synopsis

I am so excited for you to meet Connie Zack. She is the co-owner and Chief Sales Officer of Sunlighten, a company founded after her brother began experiencing the after-effects of chronic fatigue syndrome because of toxic levels of heavy metals in his body. Connie shares how her brother’s healing journey led her and her husband to create Sunlighten, an infrared sauna creator and distributor.  Listen in as Connie reveals why family comes first and how her drive to impact the world in a big way pushed her to leave the security of her corporate job with Procter & Gamble and create a business that helps so many people ease the pain and stress of everyday life. Connie digs into how the journey from being a witness to the healing properties of infrared saunas to understanding how to grow and scale a fledgling business has changed her life.  From learning how to hire staff and keep them motivated to discerning how to get their product into the forefront of the public consciousness, Connie reveals why each step w