Cosmic Tortoise

Don Caldwell is the managing editor of Know your Meme. We chat the power of memes; signalling theory; key components of virality; advertising and perverse media incentives; 4chan culture, Pepe the frog and the alt right and some of the weird and wonderful internet subcultures that exist in 2019. Connect with Don:    Don’s profile on KnowYourMeme    Twitter (@doncald)    Don’s trippy Tumblr        Recorded in Christchurch, New Zealand and Cologne, Germany