Dealersedge Q&a With Mike B

Steve Nickelsen: Why So Many of the Dealer's Truly Great Ideas Fail to Launch

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Synopsis

Workshop Info: Air Date: Live Thursday, April 27, 2017 at 1pm Eastern/ Noon Central/ 11am Mountain/ 10am Pacific Featuring: Steve Nickelsen Program Length: 30 Minutes If you are a Dealer or GM, there is no shortage of new concepts, ideas and strategies that could make your dealership organization better! Yet so many great ideas fail at the execution stage… WHY? I know this has happened to you! You return from a 20-Group Meeting or the NADA Convention… or maybe you read an article or book that inspires and enthuses you to bring a specific improvement to your auto group or store. But when you present this ‘great idea’ to your management team, they smile, nod, stifle a groan… then they hope if they just ignore you for a couple of weeks, it will all go away. Or maybe, they argue about the wisdom of trying something new. Any of this sound familiar… Lame Excuses: “Our customers are different and they will not like this.” “We tried that once and it didn’t work.” “We don’t have the time.” But if others