Startup Grind

How Your Brand Makes People Feel with Jan Mercer Dahms (Plum Alley)

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Synopsis

Today we have the Managing Director of the female centric crowdfunding site, Plum Alley. Plum Alley is a site specifically made for women consumers and women looking to crowdfund from other women. It further differentiates itself by offering expert help to crowdfunders which has created a funding success rate of near double kickstarter and quadruple that seen on indiegogo. Jan has also held high level positions at non-profits including the Girl Scouts, Teach For America, the Sierra Club and as the CFO of Planned Parenthood International. She then went on to found the 6 figures women network and her own client relations and brand management consultancy called Swig.      Jan is interviewed by our Tampa Bay Chapter director Joy Randels. Let’s Listen in.