Mit Cms/w

The algorithmic infrastructures of the internet are made by a weird cast of characters: rock stars, gurus, ninjas, wizards, alchemists, park rangers, gardeners, plumbers, and janitors can all be found sitting at computers in otherwise unremarkable offices, typing. These job titles, sometimes official, sometimes informal, are a striking feature of internet industries. They mark jobs as novel or hip, contrasting starkly with the sedentary screenwork of programming. But is that all they do? In this talk, drawing on several years of fieldwork with the developers of algorithmic music recommenders, Seaver describes how these terms help people make sense of new kinds of jobs and their positions within new infrastructures. They draw analogies that fit into existing prestige hierarchies (rockstars and janitors) or relationships to craft and technique (gardeners and alchemists). They aspire to particular imaginations of mastery (gurus and ninjas). Critics of big data have drawn attention to the importance of metaphors