Selling!! #1 Real Estate Agent Marketing, Leads, Coaching, Advice, Training, Tom Ferry, Brian Buffini, Gary Vaynerchuck, Gra

Todays episode is some key takeaways I took from going to the Keller Williams Family Reunion Conference Gary was on stage and although he spoke for more than an hour there was 3 key items he focused on.  The first key takeaway was a warning---he said "Winter is Coming'  he explained how the real estate industry is cyclical and that the boom times last 7-10 years.  He postulated that the recovery started in 2011 and that the good times are coming to an end. While I understand that he wants to be early in giving warnings-----I feel this is too early.  In most parts of the country---the recovery began in 2013 which would push our date to 2020 and the earliest and as late as 2023. The second key takeaway is that permission marketing is a pillar you should be focusing on.  This is a fancy way of saying market to your database.  Gary went so far as to say---"Your database is your business"  While he said this he gave no tactical strategies or ideas on how to do this.  We will be covering specific tactics you guys s