20 Under 20s | Interviews With The Business Minds Of Generation Z

Are you familiar with fidget spinners? Yeah? Did you know the trend was started by two high school seniors? Allan Maman and Cooper Weiss are the Co-Founders of Fidget360. They made $15,000 in the first week of fidget spinner sales... and that was just the beginning.   The Origin Story Allan and Cooper didn’t invent fidget spinners, but they’re the first people to see the opportunity and their marketing kicked off the trend. They produced their first spinners on the 3D printers in their high school, but they didn’t receive any support from the administration. They used the profit from their first week to buy another 3D printer, started making more nonstop, and things have taken off from there.   Promoting a New Product They started promoting fidget spinners on social media. First it was just their own Instagram account, but they quickly created an ad and started paying other people to promote the product on their pages. Paid promotion on Instagram got hundreds of thousands of views, and the focus on