My Food Job Rocks!

Ep. 118 - Breaking Down Branding with Fred Hart, Creative Director at Interact on Shelf

Informações:

Synopsis

Fred Hart contacted me after listening to my interview with Hugh Thomas and was so inspired by it, he contacted me to be on the show. Fred’s pretty legit, he’s been a speaker for Expo West, has an awesomely inspiring team, and the dude just oozes passion. We talk a lot about the power of branding, and the nuances it really takes to make a brand stand out. We don’t only say the power of say, words, but the power of color, the power of being different, and small design tweaks to make it stand out. Other big topics are about my favorite topic, how to be more creative, why Boulder has such a powerful natural food community and the beauty of being obsessed with your work. Fred also was generous to share his expo west experience. Attached is his team's massive photo collection of the expo.  And his article about it! Sponsor - BAKERpedia This episode is brought to you by BAKERpedia – your one-stop, resource that answers all your questions on industry trends, ingredient information, food safety and more. It’s sh