My Food Job Rocks!

Lauren Joyner used to be a designer for many tech startups and a year ago, dropped all of that to pursue food and is now the founder of LOCA Foods, which is a plant-based cheese dip company. I met Lauren at the Cultured Meat Symposium and our companies were boothed together at the Fancy Food Show and Alternative Protein show. So of course, we chatted and our discussions were so good, I wanted to capture it on a podcast. A big portion of this interview is about year one of building a food company. Being in the thick of it, things can be difficult, but this is why I love talking about these stories not only does it helps Lauren and I to talk it out, but it gives a lens of the hard parts on creating a business from scratch Another cool topic we go over is the concept of Design Thinking, in which Lauren did a presentation about it at the Alternative Protein Show. Lauren explains it in great detail and perhaps you can use these concepts in your next project. *NEW* Sponsor: Salt of the Earth I'm happy to introduce