The Talent Show

In an effort to talk to everyone...you talk to no one. This episode, continuing the audience conversation from last episode, dives even more into the importance of knowing your audience.  This will be one of the single most important things you figure out in doing your podcast.  In this episode of The Talent Show, I give three examples of three clients of mine, and look at their target and their audience.  It's important to know who your audience is...and a way to see that is to determine who your audience ISN'T.