Studio Sherpas Podcast

Knowing your core values and implementing them into your work is perhaps the most important thing you can do to stay in business for the long haul. Your core values are the roadmap to getting the jobs and clients you’re excited about while staying flexible enough to ride the inevitable changes in the market. Today, Krista Chapman is going to tell us how it’s done! Krista is an event planner turned business and marketing strategist. She’s the founder of Path & Compass where she helps creative business owners think critically about their audiences and appreciate what they create so they can be intentional about their work. In this exciting episode, Krista drops some truth bombs about the importance of valuing your self-worth as a business owner and creative. You have to understand that you are worth more than that nagging voice inside your head would have you believe. You also need to be adaptable. The world is changing and so is the market. Staying true to your core values while adapting to the changes aro