Salesfounders - Startup Sales Strategy, Venture Capital, Entrepreneur, And Sales Development

009: Scalability and the Low-Risk Startup with Dr. Eric Pedersen

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Synopsis

In spite of the obvious stigmas of entrepreneurship, the reality is that most successful entrepreneurs seek to avoid risk. Moreover, companies that have emerged from their humble garages did so NOT by brute force and good luck, but through disciplined learning and calculated risk.  Dr. Eric Pedersen joins us this week to discuss strategies to mitigate startup uncertainty, and the calculated risks necessary to become a truly scalable organization. If there is even a shred of uncertainty as you think about the future of your company, this is an episode you can’t afford to miss. “Plan the work and work the plan, but be flexible, adaptable and responsive to unexpected events”  - Dr. Eric Pedersen Talking Points 3 consistent traits of successful entrepreneurs. Zero Risk? How to quantify and mitigate the inevitable risks of entrepreneurship. The problem with short-term technology and long-term debt. 5 Risks that pose the greatest threat to your company. Strategies to attract and retain key technical positions.