Been There, Done That!

80 - Social Media for Non-Techies

Informações:

Synopsis

Business owners and entrepreneurs are becoming increasingly aware that social media is a vital part of any marketing plan. Many of them don't have a complete understanding of this technology. They don't know what it is or how to use it.  In this episode, host Dennis Zink speaks with Mical Johnson of Cyberize Group and Jason Bearden of Digital MKTG Pro (see contact information at bottom.)  They discuss: What is social media? How is social media different than SEO? The main social media platforms for B2B and B2C What Twitter is good for? Why it’s important for businesses to be involved in Social Media How to build your customer base What is the most effective way to build engagement What are some benefits to joining groups How to measure social media activities What the best platforms are to reach a younger audience When is the best time to use Pinterest When is the best time to use Instagram How to reach a more mature audience What does it cost to have a social media campaign What is the biggest misconception