Fierce Feminine Leadership

[FFL 151] How To Think Like A Video Game Designer With Amy Jo Kim

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Synopsis

Video games have towered over many industry in terms of bringing new innovations and products to the marketplace quickly, efficiently, and cost-effectively. So how can you take a page from their game plan and use it in your own business to launch a highly successful, innovative new product or service idea quickly and effectively? Keep Reading >> My guest today is Amy Jo Kim. Amy has a background in neuroscience, computer science, and psychology and is an expert in the fields of video game design and online community architecture. She has been responsible for a wide variety of game designs such as The Sims and Ultima Online, and is well-known for her work in applying game design strategies and techniques into online and mobile services. Amy joins me on the show today to share how she helps entrepreneurs and innovators build their products faster, smarter, and innovate successfully through “game thinking,” the characteristics of highly successful innovations, and the insight she has learned from working with t