Monetizing Your Creativity - Pursuing A Career In Film, Television, Writing, Theatre, Music & Design With Your Talents

We know there is a business side to show business. How much do you know about the business side in the art world? And what can you learn about the mindset of an agent, regardless of your creative discipline? Your best insurance for success is to understand how the business or administrative side of your art form works to promote your success and access to wider audiences. Barbara Pelham, owner and director of the world famous Canada House Gallery in Banff, Canada gives us a peek behind the canvas at the interactions between the artists, collectors and agents (galleries) that facilitate the movement of art from artists’ studios and galleries to the homes, offices and museums of collectors around the world. Dedicated to serving Canadian artists and a global network of art collectors, Barbara’s staff coordinates the marketing and promotion of artists and the pricing of their works globally in a unique win/win/win situation. One of the more successful practices is to arrange gatherings where artists and poten