Russ And Randy Podcast | Healthcare's Prescription For Web & Social

In this edition, you'll learn why we encourage you to email your patients regularly. Collecting email addresses in order to stay engaged with your patients and attract others is one of the most powerful ways to grow your practice. Everyone needs to be collecting email addresses.  Website or not, you should collect addresses now. Email addresses are an easy way for you to keep in contact with your patients and those prospective patients who have expressed an interest in you and your website. Engage Your Patients Patients and your followers appreciate learning more about your practice and their health.  Your periodic email newsletters can keep your audience up-to-date about; 1.  Practice news;  new hires, birthdays, etc. 2.  New Associates 3.  New diagnostic tests or treatments available 4.  New office technology such as an EMR system 5.  Health information - educational articles provide value 6.  Increase your brand Your existing patients, those with whom you already have a relationship, will become bigger amb