The James Swanwick Show

143: How to Increase Your Income Through Storytelling with Bo Eason

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Synopsis

“Society has told us being a predator is a bad thing. But a predator is noble, trustworthy, can be lethal, and is impossible to ignore.” - Bo Eason (click to tweet)   Have you ever been to a stand-up comedy show? Watched one on TV? If you have, you’ll know that one of the trademarks of the genre is the performer sharing embarrassing real-life stories with the audience. It’s what makes us laugh! We might not all have the same embarrassing experience as the comedian, but everyone can relate to the feeling of being embarrassed. It’s universal.   Today on the James Swanwick Show I’m talking with Bo Eason, former NFL player and current performer, speaker, and storyteller. He’s sharing his experiences and expertise in telling his unique story to engage with an audience. As Bo knows, when you tell your story, the more personal and specific it becomes, the more universal its appeal. It seems counterintuitive, but the details of your story will remind the audience of their own life and then they’ll connect more with y