Barbell Shrugged - Talking Training W/ Crossfit Games Athletes, Strength Coaches & More

Joe Kudla is an entrepreneur and founder of Vuori Clothing (@vuoriclothing), an active lifestyle apparel brand that draws inspiration from the aspirational coastal California lifestyle, an integration of yoga, surf, sport, art and a strong visionary spirit. In this episode, Joe shares the history of Vuori, what it’s like to establish a brand in a saturated market, how to establish  a culture that shines through in the product, the process of creating a great experience for male fitness athletes, what’s Expansion and growth into brick and mortar facilities, and more. P.S. There’s a Special Shrugged Offer for you: Save 25% OFF your order at vuoriclothing.com with code: SHRUGGED. Happy Saturday! - Doug and Anders ----------------------------------------------------------------------- Show notes at: http://www.shruggedcollective.com/bbs_vuori ----------------------------------------------------------------------- Please support our partners! @vuori - www.vuoriclothing.com “SHRUGGED25” to save 25% storewide @halo