One Plus One

The solo genius is a myth. Rico talks to Joshua Wolf Shenk about why our society fails to recognize the power of collaborations, the different forms partnerships can take, and how rivalry can spark creativity. To learn more about creative partnerships, we recommend Powers of Two: How Relationships Drive Creativity by Joshua Wolf Shenk. Support us by supporting our sponsors!NetSuite - Go to Netsuite.com/PLUSONE to download your FREE guide, “Seven Key Strategies to Grow your Profits”Daily Harvest - Go to DAILY-HARVEST.com and enter promo code PLUSONE to get three cups FREE in your first box!