Mobile First

Nic is currently the GM for Adidas Group North America Direct-to-Consumer. A veteran in the retail industry, Nic has been with the brand almost 8 years and has held roles of increasing responsibility during his tenure. He is highly knowledgeable about the sporting goods industry and is best known for the turnaround of a bankrupt brick and mortar business, making it one of our most profitable channels year over year. Here are the highlights of our conversation with our guest: Why Nic is most passionate about the aspect of helping people achieve their goals and how this drive started. He shared how this value was embedded to him when he was a kid and stuck until he is 44. The underlying trend from his career transitions -- from Hollywood Entertainment Corporation to Target to Adidas -- and the secret sauce of how he managed to balance relationships and business. Nic goes through the process in identifying a person’s personal goals and how you can align it with company’s values starting with being a great list