Ad Age Marketer's Brief
Using EV charging as an ad network
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:25:00
- More information
Informações:
Synopsis
Volta Charging, which operates EV charging stations, is building an ad network by pitching brands to run messaging on the 55-inch digital displays on the stations. Chief strategy officer Drew Lipsher joins the pod to talk about why he thinks the company’s network is a lot different than gas station advertising.
