Mums In Biz Podcast

Welcome to Episode Number 21 is the Mums in Biz Podcast. It’s Kyla Neill here your host for this weeks podcast and we have another incredible special guest for you. The best thing about moving back to Australia is being able to connect with amazing female entrepreneurs here! One them being Katharine Crane the Founder of the Crane Creative a Social Media Strategy company who support small and medium size enterprises to rock it online by being themselves. The conversation went from personal about how she transitioned into motherhood and blending that with business all the way through to giving us strategies for your social platforms we can implement today, mainly focusing on Instagram. We dove into deep conversation about the following: What it means when we look at branding for your social media What we really should be focusing on in our business when it comes your social media How does this really impact the overall marketing of a business? We talk about the sales process and the mindset behind your customer