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In today's episode I talk with James Goolnik about the impact of sugar on our teeth and the correlation between our dental health and overall health.  He also talks about his non-profit, The Rewards Project, which is dedicated to transforming the rewards culture in school and nurseries in the UK towards alternative non-food based rewards that establish life-long healthy eating habits for children. James Goolnik is on a mission to help the world Kick Sugar. James is a Dentist from the UK and was previously President of the British Academy of Cosmetic Dentistry. He is a judge for both the Dental Industry Awards and the Private Dentistry Awards. James has also been voted the most influential person in dentistry in the UK twice in a row. His first book, ‘Brush’, is a number one best seller on Amazon and all the profits are channelled to the charity, Dentaid. Having worked in the same practice for 20 years, he has witnessed first-hand how sugar damages teeth on a daily basis. His second book, ‘KickSugar’, is