Ad Age Marketer's Brief
Jimmy John’s CMO dishes on the brand’s new storytelling approach
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:24:06
- More information
Informações:
Synopsis
Jimmy John’s, known for its “Freaky Fast” delivery, is telling more of a brand story. Chief Marketing Officer Darin Dugan joins Marketer’s Brief to discuss the brand’s first Super Bowl campaign and how product introductions are spicing up the menu.
