Wpblab - A Wordpress Social Media Show

In web design, brand creation, and even creative, the psychology of color matters. In this episode of WPblab, Designer and Developer Meagan Hanes will talk us through some of the considerations on how color affects us — as consumers. Meagan Hanes Designer/Developer since the 2000’s Developers often struggle with design – color can be one of the most challenging aspects Take a design magazine, rip it up and start making a pinboard in real life – it’s a great way to start training your eye http://colourlovers.com Communicating meaning in your brand’s colors There is a lot of symbolism in color choices Generally speaking, reds are passionate, greens and blues are soothing, nature colors Happy and generous can be shown with warm yellow colors McDonald’s chose red and yellow because they make you hungry but they are also bold, agitating colors that cause customers to leave quicker, which is desirable in fast food! When communicating your branding, the colors you pick can make or break your message.  Be