Ad Age Marketer's Brief
What Applebee's is doing differently to get through 2020
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:23:47
- More information
Informações:
Synopsis
Applebee's CMO Joel Yashinsky joins Marketer's Brief to discuss how the brand changed its plans due to the coronavirus pandemic, from pulling media spending early on to finding a way to send some birthday cheer via Twitter.
