Ft Big Read
Digital advertising: Battling the bots
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:11:28
- More information
Informações:
Synopsis
Online fraud from software masquerading as genuine consumers is forecast to cost marketers up to $7bn this year — but the industry is finding such crime very hard to combat and even to detect, says Robert Cookson See acast.com/privacy for privacy and opt-out information.
