Hacks And Flacks

In the very first episode of Hacks and Flacks, hosts Jim Young and Manny Veiga talk to tech media analyst Sam Whitmore about the friction that may or may not exist between tech companies and the reporters who cover them. They also discuss brand journalism's true potential, debate whether startups really need PR, and offer an out-of-the-box marketing plan for... massage parlors.  Also, March Communication's James Gerber shares takeaways from this year's CES in Las Vegas, and weighs in on the startup PR debate. Show Notes: Learn more about Sam Whitmore's Media Survey: mediasurvey.com Follow Sam on Twitter: @samwhitmore Follow James on Twitter: @jamesgerber Visit the PR Nonsense blog: marchpr.com/blog The show's music is provided by Job Creators. Check them out at jobcreatorsband.com!