Ad Age Marketer's Brief
Why Kohl's is switching up its back-to-school playbook
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:23:02
- More information
Informações:
Synopsis
Greg Revelle, chief marketing officer of Kohl’s, joins Marketer’s Brief to discuss how the retailer is reopening its stores, why it’s focusing on digital marketing, and how back-to-school will be different this year.