Mobile Ad Trends
Why attend the Mobile World Congress in 2016
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Synopsis
This podcast shares mobile marketing tips and news, app reviews as well as some interviews with experts in the profession. We have a special focus on iBeacons and geofencing. Mobile marketing has been growing steadily for years. It is a crucial channel that brands need to do right. Mobile marketing can be very powerful - but there needs to be a lot of thought and creativity if you want to stand out among the spam.
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