Pricing Is Positioning

You want those higher rates and higher tier clients right? We all do! Well, it all starts with mindset and value!  Every consultant, freelancer and solopreneur can develop a mindset of value by adopting these 3 beliefs on this week’s edition of the pricing is position podcast! I also share with you a little behind the scenes in the creation of my new course called Rock Your Pricing! Belief  #1 - Stop selling to your own wallet! Belief #2 - Recognize the first sale is to yourself. Belief #3 - Your mindset = your outcomes.   Books Referenced: No B.S. Marketing to the Affluent - Dan S. Kennedy Million Dollar Consulting - Alan Weiss Psycho-Cybernetics: Updated and Expanded - Maxwell Maltz Here are some key takeaways from Maxwell Maltz book:  “At least 95 percent of people have their lives blighted by feelings of inferiority to some extent, and to millions, this same feeling of inferiority is a serious handicap to success and happiness,” "Income improvement follows self-improvement and you cannot outperform you