Your Mark On The World

In 2008, Aussie Daniel Flynn came across two facts: children were dying (some still are) due to waterborne illnesses and the world market for bottled water was about $50 billion (now it is about $140 billion). In that juxtaposition, he saw a solution. The idea for Thankyou Water was born. Working with his buddy Jared Burns and his then girlfriend now wife Justine Flynn, as first-year university students, they launched a consumer brand that features 55 different products and is sold in 5,500 locations across Australia and more recently New Zealand, dropping “water” from the brand to become “Thankyou.” The plan was to give 100% of profits to nonprofits working to eradicate extreme poverty. In 2015, the company set up a charitable trust which now owns the business. All dividends flow to the trust to be distributed ultimate to charities. But I’ve skipped the good parts. At the outset, the team found a bottler that agreed to produce their product without charging anything upfront. “I remember we pitched to th