The Digital Sport Insider

Brian Solis is principal analyst at Altimeter Group (a Prophet company). Solis is globally recognized as one of the most prominent thought leaders, speakers, and published authors in new technology, digital marketing and culture shifts. His new book, X: The Experience When Business Meets Design, explores the importance of experiences and how to design them for customers, employees and human beings everywhere. Solis also designed the book to be an experience as a physical example of what's possible when you take a step back to rethink products, services and models in a new economy (and world). www.xthebook.com. In the special show, that has little to do with sport directly but everything to do with business change and understanding your audience. - How he tracks disruptive technologies and their effect on business - How the events of 2016 (Trump/Brexit), why it happened and how it will affect marketing - His insane travel schedule where his keynote talks are some of the most sought after in the tech indus