Nerd Moments Podcast

Have you ever heard the saying, "People LOVE to buy, but they HATE to be sold to?" Well, it's true. And it's the things we hate about being sold to that can sometimes make it VERY difficult to want to sell stuff, am I right? We don't want to be pushy because we don't like to be pushed. We don't want to be manipulative because we don't like to be manipulated. We don't want to bother people because we don't like to be bothered. That said... We DO want to be successful, right? We DO believe in the products and services we sell because we DO really think they're going to make people's lives better. (At least, I HOPE we do...) So what's a gal to do? How do you sell without all the yucky stuff? Easy. If you can approach the process of selling as if you were a coach instead of a salesperson, you can make the entire customer journey a MILLION TIMES more enjoyable and effective-- for you AND the people you serve. But how do you actually go about approaching it that way? And what do you do if you don't know the first t