Pricing Is Positioning

This week on the podcast I decided to take a break from pricing strategy talk (don’t worry, I will cover more pricing tips in future episodes!). But I like to mix things up and this week I have a tech tip for you. If you have been following me and my work for some time, then you know I’ve had some webinars recently. Some of the tech I used to make the webinars happen is what inspired this week’s episode, which was to combine three powerful tech tools to create what I call magic. Maybe you plan to do some email marketing or host some webinars of your own. Of course, there are many tools to choose from to make these things happen. In this episode, I will give you a peek behind the curtain, a little bit of behind-the-scenes on how I made the tech magic happen using Carrd, which is a platform for creating one-page websites, Zoom, a meeting and webinar host, and ConvertKit, an email marketing platform.   In this episode, I’ll cover these topics:   Creating landing pages using Carrd Why I switched from ClickFunn