Pricing Is Positioning

It doesn’t matter if you’re just starting out or have been in the business for years. There’s one thing that can doom any business at any stage.  When I first began my journey in consulting and owning my own business, I had no idea where to start. So I started by taking notes and asking questions. One of the most common pieces of advice I’d receive in the beginning stage was always the same:  “You’re gonna need a small business loan.”  This didn’t make sense to me.  In this episode, I want to talk to you about why you don’t always need that small business loan and how debt can be the anchor that drags your business down. I also stress the importance of starting small and share with you how I approached employees and other factors I had to consider when I started my own consulting business.    In this episode, I’ll cover these topics  -The one thing that can doom your business -The initial steps I took to owning my own business -The advice I was given when I started out.  - Why you don’t need the small busines