Change Your Mindset

I’m very happy to introduce my friend John Barlow today. He is a brilliant thinker, an empathetic automotive engineer and a masterful practitioner of the “Yes, and,” mindset. John is an accidental engineer. He started his career as a principle engineer at Honda 22 years ago, while pursuing a career as an acoustic engineer. He doesn’t exactly fit the stereotype of an engineer, and he brings an empathetic perspective to the engineering and design process. “I think you can train your brain to use both sides of the brain simultaneously, but if you try to do two tasks with one side at the same time, I don’t know it works so well.” John shares the different aspects of his unique perspective on engineering: Have a wider viewpoint – Learn the different ways people want to use a vehicle (or any product), even if they can’t tell you how they want to use it Be empathetic to other people – Be empathetic to how people do things, use things and want to use things. John has tactics for imparting empathic processes upon hi