Change Your Mindset

Cathy Fyock is an author of eight books and a book coach, and she hates to write. In spite of that, she wrote most of her books in just six weeks! In this episode, Cathy shares a number of excellent and actionable tips for writing your nonfiction book, getting started when you’re struggling, and the benefits of publishing a book for you and your business. Her most recent book, Blog2Book: Repurposing Content to Discover the Book You've Already Written, is also the title of a seminar that I attended in February 2017. I really connected with what she said and, in large part, that is because she identifies with the pain of struggling to start writing, or struggling to get the words out of your head and onto the page. Before you even start the writing process, you have to prepare. Get hyper clear about why you want to write this book. Is it just because you have always wanted to write a book, or are you writing a nonfiction book around your area of expertise as a way to establish your thought leadership, get mor