Coffee Break Blogging

Information overload and overwhelm are two of the biggest constraints to people looking to build their online business. But, here’s the rub… Most people are doing it to themselves voluntarily! Let’s look at a typical person who is trying to start and grow an online business. Let’s call him Bob. So, Bob wants this. He has visions of making enough money online so that he can walk out of his day job. He is under no illusions that it will be an overnight thing. He knows it will take a lot of work. But, Bob needs to figure out what to do. So, he goes out and starts searching for and reading various articles and “gurus” in the world of online business. He subscribes to several email lists. He puts a bunch of RSS feeds into his phone so he can keep track of different sites. He registers for some webinars. But, Bob is confused. He feels like he is understanding the theory behind things. He can start to use some of the terminology from the world of online marketing. But, he’s still personally confused on what HE shoul