Get Yourself The Job

Jennifer Hill interviews author, speaker & consultant, Mark Perna, about his new award winning book “Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations.” Mark offers suggestions to employers on how to connect their Generation Y & Generation Z staff to their passion and their purpose. He emphasizes the importance of helping these generations understand what “lifestyle” they want to pursue and how that aligns with the career they are choosing. markcperna.com/book/ Mark C. Perna is the founder and CEO of TFS, a full-service strategic communications and consulting firm whose mission is to share and support every client’s passion for making a difference. Mark, a graduate of John Carroll University, has many years of experience addressing industry leaders on the topic of expanding their reach in an increasingly global marketplace. As an international expert on Generations Y and Z, Mark has devoted his career to empowering educators and employers to unleash the tremendou