Asphalt Life Podcast

In this episode, we took some of the best parts of our webinar on how to become a FORTIFIED Roof Certified Contractor. Fred Malik, managing director for FORTIFIED Building Products, and Mark Zehnal, senior roofing specialist for the Insurance Institute for Business & Home Safety (IBHS), enlightened us on everything from qualifying Atlas products to excellent homeowner incentives. Listen to learn more about this great program and how you can stand out from your competitors!   To watch the webinar in its entirety, go to: https://asphaltlife.atlasroofing.com/article/build-fortified-tough   Join the conversation! podcast@atlasroofing.com https://www.facebook.com/AtlasRoofing https://twitter.com/AtlasRoofing   Episode hosts: Alex Dale, regional sales manager for Atlas Roofing Tiara Searcy, content and digital marketing manager for Atlas Roofing Paul Casseri, product manager for Atlas Roofing   Episode guests: Fred Malik, FORTIFIED leader Mark Zehnal, FORTIFIED trainer   References: FORTIFIED resources and tra