Flack Pack

What does the Commander-in-Tweets (AKA President Trump) have to teach us about using Twitter effectively? It's the first day of the PRSA 2018 International Conference and we're getting right into the weeds of Twitter and our Brand-in-Chief with Shanita B. Akintonde.   Shanita calls the President the Brand-in-Chief because he expertly navigates the Twitter platform. She breaks down Trump's Twitter advantage in this special PRSA conference episode.   Shanita Akintonde is an associate professor at Columbia College Chicago. She is also the vice chair of the PRSA Diversity and Inclusion Committee.