Content Marketing Quickie

Hey, it’s Stiles from Brand Content Studios and here’s your Content Marketing Quickie for the week of July 2, 2019. Happy birthday ‘Merica!   -Here’s you. “I’m a startup, brand spanking new, but I’m going to go after keywords that have been around forever and build up enough authority to start showing up in the top 5 organic results.” Here’s people who hear you say that, “Um, we’ll be happy to take all your money but…riiiight.” Jeremy Moser on Search Engine Journal is here to give you a big ol’ reality check, but also some helpful advice. Keyword driven content, probably the keyword you want to go after, that’s owned. Mega companies have been working them for decades and you might get there one day, but many, many, many days in the future. Long tail won’t work either, the big brands have that locked up. So unless you have unlimited money and forever, you might want to reconsider seeing keywords as your path to greatness. But you do need traffic, like now. Hey how about sharing links? How? You have little traf