Lead Gen

On his way to the Tiger Who Came to Tea for family time, Richard talks about how he had to react to an unexpected family problem with the April mentor meaning Richard had to step in.  He shares the need to have a plan B and also talks about the changes in Google. Since August 2018, it is no longer Adwords, just Google Ads and their move away from keywords. Think about how you are using Google Ads and are you making the most of the options available to you including remarketing and dynamic ads.