Life In Accounting - The Where Accountants Go Podcast

Shannon Badger, CPA and Jonathan Badger, CPA of Badger and Badger LLC, joined us for this episode of Life In Accounting: The Where Accountants Go podcast In this podcast, you will hear the story of two CPAs who ventured out to start their own unique practice. Some may find their path risky as they had two young children (and a third on the way), but the Badgers felt called to do so and that it was definitely the right decision for them. Listen in as Shannon and Jonathan share what went well and the lessons they learned in their first few years. Begin with Vision Shannon and Jonathan tell us that establishing your vision is key. They had a limited vision initially, and they feel like they paid a little bit for it later on. This vision (and financial need) caused them to accept pretty much any client; big clients, small clients, and in a huge variety of industries.  This course of action taught them the importance of honing in on their niche. It’s taken them about 3 years to do so, but they’ve been able to be