Giant Nuggets With Rj Huebert

10: "It's not about what you say about your brand, it's what everyone else says about it." Pete DeMichele of Erie, PA joined the Giant Nuggets podcast for its 10th episode! I can't believe we made it to ten, but you're in luck because you get to hear stories from a guy who is the co-owner of Erie Apparel. In this episode, Pete describes hustling in high school, working with the Browns on their game day staff, understanding the wants and needs of your customer, wearing t-shirts in the Erie snow, how the original Erie Apparel shirt came to be, capitalizing on the Browns drafting Johnny Manziel, using social media as the primary driver for sales, adding a personal touch to connect with the customer, his greatest fun fact (hint hint) it has to do with his legs, and his giant nugget! Listen to Pete now, I guarantee you'll pick up some valuable information for your own brand or business.   Reach Pete DeMichele on LinkedIn, follow him on Twitter and Instagram, and check out Erie Apparel's website and Instagram.