Chord Progression

The internet is a tough place for any metalcore band to break through the noise and succeed. Not only are you competing with other artists to get in front of fans, but you are also competing against other corporations pumping in millions for social media ads and marketing. Adding on the algorithms that add a paywall to get your music out to people consistently, it is a massive uphill battle.But how does a band win when they must keep up their masked mystique, win most of their fans over with their live performances, and need to fight an online attention span of 1.5 seconds to hook new fans into the band? Well, lets say it isnt easy, but someone did it.Joel from the Swedish metalcore band Aviana joins the Chord Progression Podcast. With the bands new album "Void" releasing on October 31st, we dive deep into the album with the band as we talk about:- How Aviana has struggled with online marketing for new music with their persona of staying masked and heavy live focus, and the struggles heavy bands have to deal