Scaling Up Business Podcast

What if the real reason you’re not closing deals has nothing to do with your leads and everything to do with your process?In this episode, Sean Samson breaks down the myths around what makes someone great at sales, and why most people fail. Sean shares how he went from average to top 1% by mastering the process, not his ‘sales’ personality. He reveals why decent leads don’t matter if your close rate is broken, how to adjust pricing based on buyer beliefs, and the difference between sales and business development (hint: most people don’t know it). Whether you’re hiring your first sales rep or trying to close more deals yourself, Sean offers insights into creating scalable sales systems.Topics explored in this episode:(07:10) Understand the Game of Sales*Sean knew if he wanted to be a 1% top performer in his industry, he had to know sales. *First things first, you need to understand why people aren’t buying from you. *You need consistency, and to have consistency, you need a process.(9:40) Create a Pe