Washingtech Tech Policy Podcast With Joe Miller

Chiqui Cartagena: The Public Policy Implications of Hispanic Marketing (Ep. 164)

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Synopsis

  Chiqui Cartagena: The Public Policy Implications of Hispanic Marketing (Ep. 164) Chiqui Cartagena joined Joe Miller to discuss the public policy implications of Hispanic marketing amidst an increased demand for Latino data. Bio Chiqui Cartagena (@ChiquiCartagena) is the author of Latino Boom II and most recently served as senior vice president of the Political & Advocacy Group at Univision Communications Inc., the leading media company serving Hispanic America. At Univision, she was responsible for increasing the understanding of the importance of Hispanic voter and the key political issues that affect them among key political constituents across the country. In 2014, Ms. Cartagena was named one of Campaigns & Elections "50 Influencers". In 2013, she was recognized with a Multiethnic TV Leadership Award from Broadcasting & Cable magazine and in 2012, Cartagena received the ADCOLOR® Legend Award in recognition of her tireless efforts in leading the conversation about the Hispanic market. In 2007